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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration of VRIO Framework with its method-specific working model.
Business Strategy
VRIO Framework
Stakeholder Mapping
Facilitation
Stakeholder Mapping
Paper illustration of Power-Interest Grid with a method-specific labelled workspace.
Facilitation
Power Interest Grid
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.The VRIO Framework rates resources and capabilities on whether they are Valuable, Rare, Inimitable, and Organized. It compares strengths, risks, market logic, and courses of action. The result is captured as a VRIO table and strategic actions.When an initiative depends on many people, interests, and power dynamics, Stakeholder Mapping systematically orders the environment. It shows who influences, who is affected, and where relationship management or safeguarding matters first.When many stakeholders compete for attention at once, the Power Interest Grid sorts them by influence and stake. It turns individual contributions into a visible selection. The result is captured as a Power Interest Grid and a stakeholder-specific strategy.
Complexitydifferent
MediumMediumLowLow
Timedifferent
2-4 h90-180 min60–90 min30-60 min
Participantsdifferent
4-103-62-82-8
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop
Outputdifferent
Journey Map, Pain-point List, Opportunity BacklogVRIO Table, Strategic ActionsStakeholder Map, Engagement Plan, Risk NotesPower Interest Grid, Strategy per Stakeholder
Tagsno overlap
JourneyServiceService design
StrategyDiagnosisBusiness modelCapability
StakeholdersAlignmentFacilitationChange
StakeholdersFacilitationAlignmentPlanning
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