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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration for Three-Point Estimation.
Decision Making
Three-Point Estimation
Paper illustration for Ideal Days.
Agile
Ideal Days
Paper illustration for PERT Estimation.
Decision Making
PERT Estimation
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.A single estimate for effort, time, or risk often looks too smooth for the real uncertainty behind it. It separates options, evaluation criteria, and open risks. The result is captured as a Three-Point Estimate, Risk Range, and Assumption Notes.When effort needs to be thought of as real working time, it offers a simple common denominator for comparison. It sorts work by value, risk, and delivery ability. The result is captured as Ideal Day Estimates, Assumption Notes, and Capacity Caveats.On complex initiatives, a plain average tends to understate just how uncertain the outcome really is. It separates options, evaluation criteria, and open risks. The result is captured as a PERT Estimate, Expected Value, and Risk Notes.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
2-4 h10-30 min je Item15-60 min15-45 min
Participantsdifferent
4-101-82-91-8
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Journey Map, Pain-point List, Opportunity BacklogThree-Point Estimate, Risk Range, Assumption NotesIdeal Day Estimates, Assumption Notes, Capacity CaveatsPERT Estimate, Expected Value, Risk Notes
Tagsno overlap
JourneyServiceService design
EstimationUncertaintyForecasting
EstimationEffortAgile
EstimationUncertaintyRisk
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