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Selected:Customer Journey MappingTeam Topologies Interaction ModesExpectation MappingAlignment Mapping
| Criterion | ![]() UX Research Customer Journey Mapping | ![]() Team Design Team Topologies Interaction Modes | ![]() Facilitation Expectation Mapping | ![]() Facilitation Alignment Mapping |
|---|---|---|---|---|
Purposedifferent | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | When several teams collaborate repeatedly, it describes the right interaction mode for each interface between them. It clarifies responsibility, interaction, and load between teams. The result is captured as an interaction heat map and pairwise agreements. | When roles, interfaces, or projects fail because of differing expectations, Expectation Mapping surfaces these differences. It shows what each side takes for granted and where the pictures diverge. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. |
Complexitydifferent | Medium | Medium | Low | Medium |
Timedifferent | 2-4 h | Half day | 45-90 min | 1-2 h |
Participantsdifferent | 4-10 | Team-Leads plus Architecture | 3-12 | 4-12 |
Formatsame | Workshop | Workshop | Workshop | Workshop |
Outputdifferent | Journey Map, Pain-point List, Opportunity Backlog | Interaction Heat Map, Agreements per Pair | Expectation Map, Alignment Notes, Agreements | Alignment Map, Open Issues, Decision Questions |
Tagsno overlap | JourneyServiceService design | TeamAlignmentCollaborationOrganization | AlignmentStakeholdersTeam | AlignmentStakeholdersStrategyFacilitation |



