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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration of Team API with its method-specific working model.
Team Design
Team API
Paper illustration of RAID Log with a method-specific labelled workspace.
Delivery
RAID Log
Paper illustration of Stakeholder Salience Model with its method-specific working model.
Facilitation
Stakeholder Salience Model
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.When expectations between teams stay fuzzy, it describes how a team can be reached, used, and held accountable. It clarifies responsibility, interaction, and load between teams. The result is captured as a Team API document.Helps clarify scope, sequence, and delivery flow in concrete terms. It makes work, boundaries, and order steerable. The result is captured as a RAID Log and a source for status reporting.When stakeholders appear to matter very differently, the Stakeholder Salience Model rates their actual priority through power, legitimacy, and urgency. It turns individual contributions into a visible selection. The result is captured as a Salience diagram and a class-based strategy.
Complexitydifferent
MediumLowLowMedium
Timedifferent
2-4 hHalf day initial, dann laufend30 min Setup, dann laufend60-90 min
Participantsdifferent
4-10Ein Team plus Stakeholder1-3 maintaining, briefing for everyone3-6
Formatdifferent
WorkshopWorkshop + asyncAsyncWorkshop
Outputdifferent
Journey Map, Pain-point List, Opportunity BacklogTeam API DocumentRAID Log, Status Report SourceSalience Diagram, Strategy per Class
Tagsno overlap
JourneyServiceService design
TeamAlignmentCommunicationService
RiskTrackingStakeholdersGovernance
StakeholdersFacilitationAlignmentGovernance
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