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| Criterion | ![]() UX Research Customer Journey Mapping | ![]() Team Design Team API | ![]() Business Strategy Business Model Stress Test | ![]() Facilitation Alignment Mapping |
|---|---|---|---|---|
Purposedifferent | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | When expectations between teams stay fuzzy, it describes how a team can be reached, used, and held accountable. It clarifies responsibility, interaction, and load between teams. The result is captured as a Team API document. | A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario. | When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable. |
Complexitydifferent | Medium | Low | High | Medium |
Timedifferent | 2-4 h | Half day initial, dann laufend | Half day | 1-2 h |
Participantsdifferent | 4-10 | Ein Team plus Stakeholder | 3-8 | 4-12 |
Formatdifferent | Workshop | Workshop + async | Workshop | Workshop |
Outputdifferent | Journey Map, Pain-point List, Opportunity Backlog | Team API Document | Stress Test Report, Action Plan per Scenario | Alignment Map, Open Issues, Decision Questions |
Tagsno overlap | JourneyServiceService design | TeamAlignmentCommunicationService | StrategyBusiness modelRiskDiagnosis | AlignmentStakeholdersStrategyFacilitation |



