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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration of Spotify Model Mapping with its method-specific working model.
Team Design
Spotify Model Mapping
Paper illustration of Power-Interest Grid with a method-specific labelled workspace.
Facilitation
Power Interest Grid
Paper illustration of Stakeholder Salience Model with its method-specific working model.
Facilitation
Stakeholder Salience Model
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.When a team landscape has grown without clear grouping, it maps roles and relationships onto the Spotify model. It clarifies responsibility, interaction, and load between teams. The result is captured as a Spotify model map and action list.When many stakeholders compete for attention at once, the Power Interest Grid sorts them by influence and stake. It turns individual contributions into a visible selection. The result is captured as a Power Interest Grid and a stakeholder-specific strategy.When stakeholders appear to matter very differently, the Stakeholder Salience Model rates their actual priority through power, legitimacy, and urgency. It turns individual contributions into a visible selection. The result is captured as a Salience diagram and a class-based strategy.
Complexitydifferent
MediumMediumLowMedium
Timedifferent
2-4 h90-180 min30-60 min60-90 min
Participantsdifferent
4-105-152-83-6
Formatsame
WorkshopWorkshopWorkshopWorkshop
Outputdifferent
Journey Map, Pain-point List, Opportunity BacklogSpotify Model Map, Action ListPower Interest Grid, Strategy per StakeholderSalience Diagram, Strategy per Class
Tagsno overlap
JourneyServiceService design
TeamOrganizationAlignmentDiagnosis
StakeholdersFacilitationAlignmentPlanning
StakeholdersFacilitationAlignmentGovernance
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