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| Criterion |  UX Research Customer Journey Mapping |  UX Design Service Blueprinting |  Business Strategy Business Model Stress Test |  Business Strategy Value Chain Analysis |
|---|---|---|---|---|
Purposedifferent | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit. | A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. |
Complexitydifferent | Medium | High | High | High |
Timedifferent | 2-4 h | 0.5-2 Tage | Half day | Half day |
Participantsdifferent | 4-10 | 6-12 | 3-8 | 3-8 |
Formatsame | Workshop | Workshop | Workshop | Workshop |
Outputdifferent | Journey Map, Pain-point List, Opportunity Backlog | Service Blueprint, Fail Points, Ownership Map | Stress Test Report, Action Plan per Scenario | Value Chain Map, Lever List |
Tagsno overlap | JourneyServiceService design | Service designOperationsJourneyBlueprint | StrategyBusiness modelRiskDiagnosis | StrategyBusiness modelDiagnosisAnalysis |