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Selected:Customer Journey MappingSAAM (Software Architecture Analysis Method)Architecture Inception CanvasCustomer Journey Canvas
| Criterion | ![]() UX Research Customer Journey Mapping | ![]() Architecture SAAM (Software Architecture Analysis Method) | ![]() Architecture Architecture Inception Canvas | ![]() UX Design Customer Journey Canvas |
|---|---|---|---|---|
Purposedifferent | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | SAAM helps teams judge an architecture’s suitability for selected tasks and changes. It is particularly useful for examining modifiability and comparing architecture alternatives with clear reasoning. | The Architecture Inception Canvas bundles the first architecture questions into a compact decision picture. It fits when an initiative is still in motion but still needs clear guardrails. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. |
Complexitydifferent | Medium | High | Low | Medium |
Timedifferent | 2-4 h | Preparation, scenario analysis, and findings review; effort depends on scope | 1-2 h | 1-3 h |
Participantsdifferent | 4-10 | Architecture experts and stakeholders for scenarios and weighting | 3-8 | 3-10 |
Formatdifferent | Workshop | Workshop + async | Workshop | Workshop |
Outputdifferent | Journey Map, Pain-point List, Opportunity Backlog | Domain functions mapped to components and connections, Quality attributes and evaluation criteria, Typical tasks and their effects on the architecture, Reasoned evaluation or comparison of alternatives | Inception Canvas, Risks, Goal List, Open Questions | Customer Journey Canvas, Pain Points, Experience Opportunities |
Tagsno overlap | JourneyServiceService design | ArchitectureChangeAnalysisComparisonQuality | AlignmentArchitectureCanvas | JourneyCustomerService designCanvas |



