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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration with architecture components and concrete change tasks for comparison.
Architecture
SAAM (Software Architecture Analysis Method)
Architecture Communication Canvas method illustration showing its working structure
Architecture
Architecture Communication Canvas
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.SAAM helps teams judge an architecture’s suitability for selected tasks and changes. It is particularly useful for examining modifiability and comparing architecture alternatives with clear reasoning.The Architecture Communication Canvas plans architecture communication so the right people receive the right message. The method turns technical complexity into deliberate communication design.When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.
Complexitydifferent
MediumHighMediumMedium
Timedifferent
2-4 hPreparation, scenario analysis, and findings review; effort depends on scope60-120 min1-3 h
Participantsdifferent
4-10Architecture experts and stakeholders for scenarios and weighting2-83-10
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Journey Map, Pain-point List, Opportunity BacklogDomain functions mapped to components and connections, Quality attributes and evaluation criteria, Typical tasks and their effects on the architecture, Reasoned evaluation or comparison of alternativesCommunication Canvas, Stakeholder Messages, Architecture Communication PlanCustomer Journey Canvas, Pain Points, Experience Opportunities
Tagsno overlap
JourneyServiceService design
ArchitectureChangeAnalysisComparisonQuality
ArchitectureCommunicationStakeholdersCanvas
JourneyCustomerService designCanvas
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