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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration for Root Cause Tree Analysis
Operations
Root Cause Tree Analysis
Paper illustration for Argument Mapping
Decision Making
Argument Mapping
Paper illustration of Barrier Analysis with its method-specific working model.
Operations
Barrier Analysis
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.For a problem with several suspected causes, the method builds a causal structure instead of a mere list. It makes visible how causes connect and where the strongest points of leverage lie.When statements, evidence, and counterarguments get mixed up, a debate quickly loses its structure. Argument Mapping breaks a thesis down into its reasoning and makes visible what it really rests on.For a risk that can only be managed through multiple layers of protection, the method examines the effectiveness of each barrier. It shows where safeguards are missing, too weak, or fail under real conditions.
Complexitysame
MediumMediumMediumMedium
Timedifferent
2-4 h1-3 h1-3 h2-4 h
Participantsdifferent
4-102-81-82-6
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Journey Map, Pain-point List, Opportunity BacklogCause Tree, Evidence Notes, CountermeasuresArgument Map, Evidence Gaps, Decision RationaleBarrier Inventory, Failure Analysis per Barrier, Action Backlog
Tagsno overlap
JourneyServiceService design
Root causeTreeIncidentQuality
SensemakingDecisionRationale
Root causeSafetyIncident
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