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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration for RAPID
Decision Making
RAPID
Paper illustration for OODA Loop.
Decision Making
OODA Loop
Paper illustration of Decision Rights Mapping with its method-specific working model.
Decision Making
Decision Rights Mapping
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.In complex management decisions, clarity is often missing about who recommends, who agrees, and who makes the decision. RAPID creates this assignment and stabilizes decisions across several levels.In dynamic situations, decisions become outdated faster than they can be prepared. The OODA Loop holds observing, orienting, deciding, and acting together as a recurring rhythm so reaction does not slide into inertia.In organizations with many stakeholders, it often blurs who actually decides and who is merely consulted. It separates options, evaluation criteria, and open risks. The result is captured as a Decision Rights matrix and an agreement.
Complexitysame
MediumMediumMediumMedium
Timedifferent
2-4 h45-90 min15-60 min je Zyklus90-180 min
Participantsdifferent
4-103-121-84-12
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Journey Map, Pain-point List, Opportunity BacklogRAPID Role Map, Recommendation, Decision LogSituation Assessment, Decision Loop, Action UpdatesDecision Rights Matrix, Agreement
Tagsno overlap
JourneyServiceService design
DecisionRolesGovernance
DecisionChangeLearningStrategy
DecisionGovernanceAlignmentResponsibility
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