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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration for PERT Estimation.
Decision Making
PERT Estimation
Paper illustration for Bucket System.
Agile
Bucket System
Paper illustration for Affinity Estimation.
Agile
Affinity Estimation
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.On complex initiatives, a plain average tends to understate just how uncertain the outcome really is. It separates options, evaluation criteria, and open risks. The result is captured as a PERT Estimate, Expected Value, and Risk Notes.When a large batch of work needs a fast, rough estimate, it sorts items into predefined size buckets. It sorts work by value, risk, and delivery ability. The result is captured as a Bucketed Backlog, Relative Estimates, and Split Candidates.When many tasks need to be classified quickly, it sorts them by perceived effort and similarity. It reduces the effort of fine-grained estimation for large volumes.
Complexitysame
MediumMediumMediumMedium
Timedifferent
2-4 h15-45 min30-90 min30-90 min
Participantsdifferent
4-101-83-123-12
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop
Outputdifferent
Journey Map, Pain-point List, Opportunity BacklogPERT Estimate, Expected Value, Risk NotesBucketed Backlog, Relative Estimates, Split CandidatesAffinity Size Map, Grouped Estimates, Unclear Items
Tagsno overlap
JourneyServiceService design
EstimationUncertaintyRisk
EstimationBacklogRelative sizing
EstimationBacklogRelative sizing
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