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Selected:Customer Journey MappingPersonasATAM (Architecture Tradeoff Analysis Method)Architecture Communication Canvas
| Criterion |  UX Research Customer Journey Mapping |  UX Research Personas |  Architecture ATAM (Architecture Tradeoff Analysis Method) |  Architecture Architecture Communication Canvas |
|---|---|---|---|---|
Purposedifferent | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | When target groups stay too vague and teams talk about the same people differently, personas create a shared, solid picture of usage. Condensed profiles make needs, contexts, and differences tangible enough for decisions. | ATAM helps teams weigh architecture decisions when quality goals compete. The team considers business goals, stakeholder expectations, and technical decisions together. The evaluation shows which risks need further investigation. | The Architecture Communication Canvas plans architecture communication so the right people receive the right message. The method turns technical complexity into deliberate communication design. |
Complexitydifferent | Medium | Medium | High | Medium |
Timedifferent | 2-4 h | 1-3 Tage | Several meetings plus preparation and analysis; total effort depends on scope | 60-120 min |
Participantsdifferent | 4-10 | Internes Team | Evaluation team, architects, and relevant stakeholders | 2-8 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | Journey Map, Pain-point List, Opportunity Backlog | Persona Profiles, Needs Summary, Scenario Notes | Prioritized quality scenarios in a utility tree, Architecture risks with reasoning and assumptions, Sensitivity and trade-off points, Findings report with open investigations | Communication Canvas, Stakeholder Messages, Architecture Communication Plan |
Tagsno overlap | JourneyServiceService design | ResearchCustomerSynthesis | ArchitectureQualityRiskTradeoffsStakeholders | ArchitectureCommunicationStakeholdersCanvas |