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Selected:Customer Journey MappingOpportunity Solution TreeHypothesis Prioritization CanvasLean UX Canvas
| Criterion | ![]() UX Research Customer Journey Mapping | ![]() Product Discovery Opportunity Solution Tree | ![]() Product Discovery Hypothesis Prioritization Canvas | ![]() UX Design Lean UX Canvas |
|---|---|---|---|---|
Purposedifferent | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | When discovery keeps swinging between goals, ideas, and learning loops, it creates clear steering logic. It connects the desired outcome, opportunities, and experiments into a legible structure. | When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog. | The Lean UX Canvas helps clarify user behavior, touchpoints, and concept decisions. It makes assumptions and desired outcomes visible and captures the result as a completed canvas, hypothesis list, and first experiment. |
Complexitysame | Medium | Medium | Medium | Medium |
Timedifferent | 2-4 h | 1-2 h Setup, laufend | 60-90 min | 2-3 h |
Participantsdifferent | 4-10 | 2-6 | 3-8 | 3-8 |
Formatdifferent | Workshop | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Journey Map, Pain-point List, Opportunity Backlog | Opportunity Solution Tree, Experiment Backlog, Learning Log | Prioritization Canvas, Hypothesis Backlog | Completed Lean UX Canvas, Hypothesis list, First experiment |
Tagsno overlap | JourneyServiceService design | DiscoveryOutcomesExperimentsOpportunity | ExperimentsPrioritizationDiscoveryHypothesis | CanvasHypothesisOutcomesDiscovery |



