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| Criterion |  UX Research Customer Journey Mapping |  Decision Making OODA Loop |  Business Strategy Value Chain Analysis |  Business Strategy Business Model Stress Test |
|---|---|---|---|---|
Purposedifferent | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | In dynamic situations, decisions become outdated faster than they can be prepared. The OODA Loop holds observing, orienting, deciding, and acting together as a recurring rhythm so reaction does not slide into inertia. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | A Business Model Stress Test checks how well a business model holds up under pressure and headwinds. It compares strengths, risks, market logic, and courses of action. The result is captured as a stress-test report and action plan per scenario. |
Complexitydifferent | Medium | Medium | High | High |
Timedifferent | 2-4 h | 15-60 min je Zyklus | Half day | Half day |
Participantsdifferent | 4-10 | 1-8 | 3-8 | 3-8 |
Formatdifferent | Workshop | Workshop + async | Workshop | Workshop |
Outputdifferent | Journey Map, Pain-point List, Opportunity Backlog | Situation Assessment, Decision Loop, Action Updates | Value Chain Map, Lever List | Stress Test Report, Action Plan per Scenario |
Tagsno overlap | JourneyServiceService design | DecisionChangeLearningStrategy | StrategyBusiness modelDiagnosisAnalysis | StrategyBusiness modelRiskDiagnosis |