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| Criterion | ![]() UX Research Customer Journey Mapping | ![]() Innovation Lotus Blossom | ![]() Innovation Rapid Ideation | ![]() Innovation Design Charrette |
|---|---|---|---|---|
Purposedifferent | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | When a central question feels too large, the method breaks it into neighboring topic fields with their own depth of ideation. It holds structure and openness at the same time, so adjacent perspectives don't get lost. This grows an idea space out of a core problem. | When a decision needs to be prepared quickly, the method generates many solution-close variants in a short time. It deliberately relies on pace to undercut self-censorship and perfectionism. This quickly produces a usable field for prioritization and further work. | In a tightly timed design process with many participants, the method pools several lines of thinking in a short time. It brings parallel design energy without letting the discussion tip into endless coordination. This quickly produces solid directions for architecture or space. |
Complexitydifferent | Medium | Low | Low | Medium |
Timedifferent | 2-4 h | 45-90 min | 5-20 min | Halber Tag bis mehrere Tage |
Participantsdifferent | 4-10 | 3-10 | 1-20 | 10-50 |
Formatdifferent | Workshop | Workshop | Workshop + async | Workshop |
Outputdifferent | Journey Map, Pain-point List, Opportunity Backlog | Lotus Diagram, Idea Themes, Shortlist | Ideenpool, Roh-Shortlist, Cluster | Sketches and Concepts, Consolidated Solution Sketch, Prioritized Direction |
Tagsno overlap | JourneyServiceService design | BrainstormingIdeationCreativityDivergenceWorkshop | BrainstormingIdeationDivergenceSpeed | BrainstormingWorkshopCollaborationIdeation |



