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| Criterion |  UX Research Customer Journey Mapping |  Systems Thinking Leverage Points |  Decision Making Delphi Method |  UX Design Customer Journey Canvas |
|---|---|---|---|---|
Purposedifferent | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | Leverage Points show exactly where interventions in a system produce a disproportionate effect. It draws relationships, patterns, and feedback loops. The result is captured as a leverage map and action strategy. | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. | When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear. |
Complexitydifferent | Medium | High | High | Medium |
Timedifferent | 2-4 h | Half day | 1-4 Wochen | 1-3 h |
Participantsdifferent | 4-10 | 3-12 | 6-30 Experten | 3-10 |
Formatdifferent | Workshop | Workshop | Async | Workshop |
Outputdifferent | Journey Map, Pain-point List, Opportunity Backlog | Leverage Map, Action Strategy | Expert Forecast, Consensus Range, Assumption Notes | Customer Journey Canvas, Pain Points, Experience Opportunities |
Tagsno overlap | JourneyServiceService design | Systems thinkingChangeStrategy | ForecastingExpertsDecisionStrategy | JourneyCustomerService designCanvas |