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| Criterion |  UX Research Customer Journey Mapping |  Product Discovery Kano Model |  Operations After-Action Review |  Operations ABC Analysis |
|---|---|---|---|---|
Purposedifferent | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | When features need to be distinguished by their effect on satisfaction, it makes expectations and surprises comparable. It separates basic needs, performance contribution, and delight. | After missions or project phases with unclear outcomes, the method makes visible what actually happened and what can be learned from it. It separates course, effect, and causes so experience turns into solid improvement. | With many similar objects of differing economic significance, the method prioritizes effort by effect. It separates what needs regular steering from what rarely needs attention. |
Complexitydifferent | Medium | Medium | Low | Low |
Timedifferent | 2-4 h | 1-2 Tage | 20-45 min | 30-60 min |
Participantsdifferent | 4-10 | 10-50 | 3-12 | 1-5 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Async |
Outputdifferent | Journey Map, Pain-point List, Opportunity Backlog | Kano Matrix, Feature Classes, Priority Themes | Lessons learned, Action items, Event summary | ABC Classification, Focus Rules, Control List |
Tagsno overlap | JourneyServiceService design | SatisfactionPrioritizationCustomer | LearningOperationsImprovement | PrioritizationOperationsPortfolio |