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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration for Intervention Mapping.
Systems Thinking
Intervention Mapping
Paper illustration of Leverage Points with its method-specific working model.
Systems Thinking
Leverage Points
Paper illustration for Future Reality Tree.
Systems Thinking
Future Reality Tree
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.Intervention Mapping translates a need for change into a planned, evaluable program. The method connects target group, determinants, actions, and measurement into a traceable chain.Leverage Points show exactly where interventions in a system produce a disproportionate effect. It draws relationships, patterns, and feedback loops. The result is captured as a leverage map and action strategy.A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation.
Complexitydifferent
MediumHighHighHigh
Timedifferent
2-4 h1-5 TageHalf day2-4 h
Participantsdifferent
4-104-123-123-8
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop
Outputdifferent
Journey Map, Pain-point List, Opportunity BacklogLogic Model, Change Objectives, Intervention Components, Evaluation PlanLeverage Map, Action StrategyFuture Reality Tree, Negative Branches, Assumption List, Improved Injections
Tagsno overlap
JourneyServiceService design
ChangeSystems thinkingCapability
Systems thinkingChangeStrategy
Theory of ConstraintsSystems thinkingChange
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