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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration of an IBIS map with issues, positions and arguments
Knowledge Modeling
IBIS
Paper illustration for DACI
Decision Making
DACI
Paper illustration of two considered options leading to a decision record with a marked status and visible consequences.
Architecture
Architecture Decision Record
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.IBIS structures thinking about complex questions as a sequence of issues, ideas, and arguments. The method keeps discussions open without forcing them into premature consensus.In cross-functional decisions, responsibilities quickly blur between approval, influence, and execution. DACI arranges these roles so decision pressure, contribution, and information stay cleanly separated.An ADR permanently records an architecture decision with context, trade-offs, and consequence. It creates continuity for later changes because the decision path stays traceable.
Complexitydifferent
MediumMediumLowLow
Timedifferent
2-4 h1-3 h30-60 min15-45 min
Participantsdifferent
4-102-82-101-3
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncAsync
Outputdifferent
Journey Map, Pain-point List, Opportunity BacklogIssue Map, Positions, Argument NotesDACI Matrix, Decision Owner, Decision LogADR File, Decision Log, Rationale
Tagsno overlap
JourneyServiceService design
RationaleKnowledgeDecision
DecisionRolesGovernanceAlignment
ArchitectureRationaleDocumentationGovernance
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