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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Empathy Mapping
UX Research
Empathy Mapping
Stakeholder Mapping
Facilitation
Stakeholder Mapping
Paper illustration of the Consensus Workshop working structure.
Facilitation
Consensus Workshop
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing.When an initiative depends on many people, interests, and power dynamics, Stakeholder Mapping systematically orders the environment. It shows who influences, who is affected, and where relationship management or safeguarding matters first.When a group needs a solid decision without outvoting individual factions, a Consensus Workshop creates a negotiable common ground. It makes agreement, reservations, and open tensions discussable at the same time.
Complexitydifferent
MediumLowLowMedium
Timedifferent
2-4 h30–60 min60–90 min1-3 h
Participantsdifferent
4-104-82-85-30
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop
Outputdifferent
Journey Map, Pain-point List, Opportunity BacklogEmpathy Map, Assumptions List, Research GapsStakeholder Map, Engagement Plan, Risk NotesConsensus Clusters, Theme Titles, Priority Areas
Tagsno overlap
JourneyServiceService design
SynthesisQualitativeWorkshop
StakeholdersAlignmentFacilitationChange
FacilitationConsensusWorkshopAlignment
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