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| Criterion | ![]() UX Research Customer Journey Mapping | ![]() UX Research Empathy Mapping | ![]() Systems Thinking Causal Loop Diagram |
|---|---|---|---|
Purposedifferent | When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately. | When a lot is assumed about a target group but little is seen jointly, empathy mapping makes knowledge and gaps directly comparable. The picture also shows which assumptions hold up and where evidence is missing. | A Causal Loop Diagram makes feedback, reinforcement, and balance in a system legible. It uncovers side effects and self-reinforcement that stay hidden in linear explanations. |
Complexitydifferent | Medium | Low | Medium |
Timedifferent | 2-4 h | 30–60 min | 1-3 h |
Participantsdifferent | 4-10 | 4-8 | 2-8 |
Formatsame | Workshop | Workshop | Workshop |
Outputdifferent | Journey Map, Pain-point List, Opportunity Backlog | Empathy Map, Assumptions List, Research Gaps | Causal Loop Diagram, Feedback Notes, Leverage Points |
Tagsno overlap | JourneyServiceService design | SynthesisQualitativeWorkshop | FeedbackSystems thinkingCausalityDynamics |
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