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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration of the Lightning Decision Jam working structure.
Facilitation
Decision Jam
Paper illustration of the Consensus Workshop working structure.
Facilitation
Consensus Workshop
Paper illustration for DACI
Decision Making
DACI
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.When a decision is stuck, Decision Jam loosens the knot through structured separation of problem, idea, and selection. The format creates movement without jumping prematurely at the first seemingly elegant answer.When a group needs a solid decision without outvoting individual factions, a Consensus Workshop creates a negotiable common ground. It makes agreement, reservations, and open tensions discussable at the same time.In cross-functional decisions, responsibilities quickly blur between approval, influence, and execution. DACI arranges these roles so decision pressure, contribution, and information stay cleanly separated.
Complexitydifferent
MediumLowMediumLow
Timedifferent
2-4 h60-90 min1-3 h30-60 min
Participantsdifferent
4-104-105-302-10
Formatdifferent
WorkshopWorkshopWorkshopWorkshop + async
Outputdifferent
Journey Map, Pain-point List, Opportunity BacklogProblem Cluster, Prioritized Challenge, ExperimentConsensus Clusters, Theme Titles, Priority AreasDACI Matrix, Decision Owner, Decision Log
Tagsno overlap
JourneyServiceService design
FacilitationDecisionProblem solvingWorkshop
FacilitationConsensusWorkshopAlignment
DecisionRolesGovernanceAlignment
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