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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration for Concierge MVP
Product Discovery
Concierge MVP
Design sheets and interface cards connect to jointly written pseudocode with highlighted unresolved questions.
Architecture
ARID (Active Reviews for Intermediate Designs)
Paper illustration of a Learning Card with four fields for hypothesis, observation, insight, and action.
Product Discovery
Learning Card
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.When an idea can first fail or grow through genuine hands-on support, it relies on manual work instead of automation. It shows whether user value holds up even under manual execution.ARID examines how well developers can work with a technical design. It focuses on a part of the system that can still be revised, between the architecture overview and the detailed specification.The Learning Card connects traceable test results to a reasoned next action while keeping the limits of the insight visible.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
2-4 h1-4 Wochen2–4 h review as a planning range; preparation and evaluation additional25-40 min
Participantsdifferent
4-103-10 KundenDesigners, developers as users, and facilitation1-5
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Journey Map, Pain-point List, Opportunity BacklogConcierge Learnings, Service Blueprint, MVP RisksPrioritized development tasks, Jointly produced code or pseudocode, Observed difficulties and open design questions, Proposed design revisionsLearning Card with evidence and next action
Tagsno overlap
JourneyServiceService design
MVPValidationServiceDiscovery
ArchitectureEngineeringFeedbackValidationTasks
ExperimentsValidationDiscoveryLearning
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