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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration for Affinity Estimation.
Agile
Affinity Estimation
Paper illustration for Planning Poker.
Agile
Planning Poker
Paper illustration for Ideal Days.
Agile
Ideal Days
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.When many tasks need to be classified quickly, it sorts them by perceived effort and similarity. It reduces the effort of fine-grained estimation for large volumes.When estimates within the team diverge too much, it puts differing expectations on a common test bench. It separates rough complexity from unspoken assumptions.When effort needs to be thought of as real working time, it offers a simple common denominator for comparison. It sorts work by value, risk, and delivery ability. The result is captured as Ideal Day Estimates, Assumption Notes, and Capacity Caveats.
Complexitydifferent
MediumMediumLowLow
Timedifferent
2-4 h30-90 min2-5 min je Item15-60 min
Participantsdifferent
4-103-123-92-9
Formatdifferent
WorkshopWorkshopWorkshop + asyncWorkshop + async
Outputdifferent
Journey Map, Pain-point List, Opportunity BacklogAffinity Size Map, Grouped Estimates, Unclear ItemsRelative Estimates, Assumption Notes, Split CandidatesIdeal Day Estimates, Assumption Notes, Capacity Caveats
Tagsno overlap
JourneyServiceService design
EstimationBacklogRelative sizing
EstimationAgileRelative sizingTeam
EstimationEffortAgile
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