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Criterion
Paper illustration of a journey map with four connected phases, several experience lanes and a point marked for closer investigation.
UX Research
Customer Journey Mapping
Paper illustration of two considered options leading to a decision record with a marked status and visible consequences.
Architecture
Architecture Decision Record
Architecture Inception Canvas method illustration showing its working structure
Architecture
Architecture Inception Canvas
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Purposedifferent
When a user journey falls apart across many touchpoints, customer journey mapping makes the experience visible as a coherent arc. Phases, emotions, and breaks become legible enough to prioritize critical moments deliberately.An ADR permanently records an architecture decision with context, trade-offs, and consequence. It creates continuity for later changes because the decision path stays traceable.The Architecture Inception Canvas bundles the first architecture questions into a compact decision picture. It fits when an initiative is still in motion but still needs clear guardrails.When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.
Complexitydifferent
MediumLowLowMedium
Timedifferent
2-4 h15-45 min1-2 h1-3 h
Participantsdifferent
4-101-33-83-10
Formatdifferent
WorkshopAsyncWorkshopWorkshop
Outputdifferent
Journey Map, Pain-point List, Opportunity BacklogADR File, Decision Log, RationaleInception Canvas, Risks, Goal List, Open QuestionsCustomer Journey Canvas, Pain Points, Experience Opportunities
Tagsno overlap
JourneyServiceService design
ArchitectureRationaleDocumentationGovernance
AlignmentArchitectureCanvas
JourneyCustomerService designCanvas
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