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Criterion
Paper illustration for Intervention Mapping.
Systems Thinking
Intervention Mapping
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Paper illustration for Future Reality Tree.
Systems Thinking
Future Reality Tree
Paper illustration for Opportunity Interview
Product Discovery
Opportunity Interview
Purposedifferent
Intervention Mapping translates a need for change into a planned, evaluable program. The method connects target group, determinants, actions, and measurement into a traceable chain.When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation.When opportunities are still hidden behind signals of need, it structures conversations around needs and obstacles. It looks for patterns that lead to new product opportunities.
Complexitydifferent
HighLowHighMedium
Timedifferent
1-5 Tage30–60 min per interview2-4 h30-60 min je Interview
Participantsdifferent
4-121 participant per interview3-85-12 Interviews
Formatdifferent
Workshop + asyncWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Logic Model, Change Objectives, Intervention Components, Evaluation PlanInterview Notes, Themes, Insight SummaryFuture Reality Tree, Negative Branches, Assumption List, Improved InjectionsInterview Notes, Opportunity Themes, Customer Quotes
Tagsno overlap
ChangeSystems thinkingCapability
QualitativeResearchCustomerDiscovery
Theory of ConstraintsSystems thinkingChange
DiscoveryInterviewsOpportunityCustomer
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