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Criterion
Paper illustration for Intervention Mapping.
Systems Thinking
Intervention Mapping
A hypothetical failure makes concrete risks, signals, and fitting mitigations visible.
Decision Making
Pre-Mortem
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Purposedifferent
Intervention Mapping translates a need for change into a planned, evaluable program. The method connects target group, determinants, actions, and measurement into a traceable chain.In early initiatives with many uncertainties, planning quickly turns too optimistic. A pre-mortem makes the expected failure visible in advance and sharpens the view of causes, gaps, and countermeasures.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.
Complexitydifferent
HighLowHighMedium
Timedifferent
1-5 Tage20–45 min1-4 Wochen45-60 min
Participantsdifferent
4-12Small cross-functional group1-62-8
Formatdifferent
Workshop + asyncWorkshopAsyncWorkshop + async
Outputdifferent
Logic Model, Change Objectives, Intervention Components, Evaluation PlanRisk list, Mitigation plan, Assumption logExperiment results, Decision log, Learning summaryAssumption map, Test backlog, Risk ranking
Tagsno overlap
ChangeSystems thinkingCapability
RiskDecisionFailurePlanning
ExperimentsGrowthAnalyticsValidation
AssumptionsRiskExperimentsValidation
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