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Criterion
Paper illustration for Intervention Mapping.
Systems Thinking
Intervention Mapping
Funnel Analysis workspace showing the question, observations, and next decision.
Growth
Funnel Analysis
Paper illustration of Hooked Model with its method-specific working model.
Growth
Hooked Model
Paper illustration for Future Reality Tree.
Systems Thinking
Future Reality Tree
Purposedifferent
Intervention Mapping translates a need for change into a planned, evaluable program. The method connects target group, determinants, actions, and measurement into a traceable chain.When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses.The Hooked Model helps clarify engagement loops, user behavior, and experiments. It makes repeat behavior measurable and captures the result as a hooked loop, trigger map, and reward design.A Future Reality Tree shows how desired actions are meant to lead to a better system state. The method checks whether a path of change holds together logically before time flows into implementation.
Complexitydifferent
HighMediumMediumHigh
Timedifferent
1-5 Tage1-3 hMultiple workshops over several weeks2-4 h
Participantsdifferent
4-121-52-83-8
Formatdifferent
Workshop + asyncAsyncWorkshop + asyncWorkshop
Outputdifferent
Logic Model, Change Objectives, Intervention Components, Evaluation PlanFunnel report, Drop-off analysis, Optimization hypothesesHooked loop, Trigger map, Reward design, Ethics checkFuture Reality Tree, Negative Branches, Assumption List, Improved Injections
Tagsno overlap
ChangeSystems thinkingCapability
AnalyticsConversionGrowth
GrowthBehaviorRetention
Theory of ConstraintsSystems thinkingChange
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