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Criterion
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration for Problem Interview
Product Discovery
Problem Interview
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Paper illustration of a Strategy Canvas with several value curves
Business Strategy
Blue Ocean Strategy Canvas
Purposedifferent
When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.When the picture of the problem still needs to become solid, it asks about real situations and consequences. It separates genuine suffering from mere interest in a solution.When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess.The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed.
Complexitydifferent
MediumMediumHighMedium
Timedifferent
45-90 min30-60 min je Interview4-5 Tage2-4 h
Participantsdifferent
3-85-12 Interviews5-83-10
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop
Outputdifferent
Impact Map, Outcome Hypotheses, Delivery OptionsProblem Evidence, Risk Notes, Customer SegmentsPrototype, Test Findings, Decision RationaleStrategy Canvas, Value Curve, ERRC Actions
Tagsno overlap
OutcomesStrategyBehaviorPlanning
DiscoveryInterviewsValidation
Design sprintPrototypeValidationInnovation
StrategyPositioningInnovationValue
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