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Criterion
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
A hypothetical failure makes concrete risks, signals, and fitting mitigations visible.
Decision Making
Pre-Mortem
Paper illustration for Decision Framing Workshop.
Decision Making
Decision Framing Workshop
Paper illustration for Option Framing.
Decision Making
Option Framing
Purposedifferent
When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.In early initiatives with many uncertainties, planning quickly turns too optimistic. A pre-mortem makes the expected failure visible in advance and sharpens the view of causes, gaps, and countermeasures.When a decision is poorly framed, even good answers deliver little value. A Decision Framing Workshop sharpens the problem, goal, and boundaries before the actual weighing begins.In early decisions, alternatives are often still vague, incomplete, or blended together. Option Framing brings every possibility into a comparable form and makes visible which variant actually fits the question.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
45-90 min20–45 min60-120 min45-120 min
Participantsdifferent
3-8Small cross-functional group4-103-8
Formatdifferent
WorkshopWorkshopWorkshopWorkshop + async
Outputdifferent
Impact Map, Outcome Hypotheses, Delivery OptionsRisk list, Mitigation plan, Assumption logDecision Frame, Decision Question, Criteria List, Evidence PlanOption Frames, Assumption Notes, Comparable Shortlist, Decision Inputs
Tagsno overlap
OutcomesStrategyBehaviorPlanning
RiskDecisionFailurePlanning
Decision framingAlignmentCriteriaOptions
OptionsDecision framingStrategyComparison
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