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Criterion
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration for Flywheel.
Growth
Flywheel
Decision Tree method illustration showing its working structure
Decision Making
Decision Tree
Anonymous individual judgments pass through feedback loops to form a distribution.
Decision Making
Delphi Method
Purposedifferent
When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth.For decisions with follow-on paths and dependencies, a linear comparison is often not enough. A Decision Tree shows how options branch under conditions and which consequences hang on each branch.When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together.
Complexitydifferent
MediumMediumMediumHigh
Timedifferent
45-90 min60-120 min30-90 min1-4 Wochen
Participantsdifferent
3-83-81-66-30 Experten
Formatdifferent
WorkshopWorkshopWorkshop + asyncAsync
Outputdifferent
Impact Map, Outcome Hypotheses, Delivery OptionsFlywheel Map, Friction Points, Growth Levers, Experiment BacklogDecision Tree, Option Map, Assumption ListExpert Forecast, Consensus Range, Assumption Notes
Tagsno overlap
OutcomesStrategyBehaviorPlanning
GrowthRetentionConversion
DecisionTreeOptions
ForecastingExpertsDecisionStrategy
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