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| Criterion | ![]() Product Strategy Impact Mapping | ![]() Business Strategy 5-Minuten VC-Check | ![]() Business Strategy PESTLE Analysis | ![]() Business Strategy SWOT Analysis |
|---|---|---|---|---|
Purposedifferent | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | The 5-Minute VC Check clarifies opportunities and strategic options at the earliest idea stage. It compares problem quality, customer willingness to pay, alternatives, differentiation, and market potential, and captures the result as a VC-check note, go/sharpen/park decision, and risk list. | PESTLE Analysis makes political, economic, social, technological, legal, and environmental influences visible. The environment of an initiative is thereby read systematically instead of through isolated trends. | SWOT Analysis arranges strengths, weaknesses, opportunities, and threats into a compact picture of the situation. It keeps internal capabilities and external influences separate before strategic options emerge from them. |
Complexitydifferent | Medium | Low | Medium | Low |
Timedifferent | 45-90 min | 5-15 min | 1-3 h | 30-60 min |
Participantsdifferent | 3-8 | 1-5 | 2-10 | 3-12 |
Formatdifferent | Workshop | Workshop + async | Workshop + async | Workshop |
Outputdifferent | Impact Map, Outcome Hypotheses, Delivery Options | VC-check note, Go/sharpen/park decision, Risk and assumption list, Next validation step | PESTLE Map, External Risks, Strategic Questions | SWOT matrix, Strategic options, Action list |
Tagsno overlap | OutcomesStrategyBehaviorPlanning | StartupValidationCompetition | StrategyMarketAnalysis | StrategyAnalysisMarketPositioning |



