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Criterion
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration for Communication Plan
Delivery
Communication Plan
Architecture Communication Canvas method illustration showing its working structure
Architecture
Architecture Communication Canvas
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Purposedifferent
When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost.The Architecture Communication Canvas plans architecture communication so the right people receive the right message. The method turns technical complexity into deliberate communication design.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
45-90 min45-90 min60-120 min1-2 h
Participantsdifferent
3-82-62-84-12
Formatdifferent
WorkshopWorkshop + asyncWorkshop + asyncWorkshop
Outputdifferent
Impact Map, Outcome Hypotheses, Delivery OptionsCommunication Plan, Channel Matrix, Message CadenceCommunication Canvas, Stakeholder Messages, Architecture Communication PlanAlignment Map, Open Issues, Decision Questions
Tagsno overlap
OutcomesStrategyBehaviorPlanning
CommunicationStakeholdersDeliveryPlanning
ArchitectureCommunicationStakeholdersCanvas
AlignmentStakeholdersStrategyFacilitation
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