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| Criterion |  Product Strategy Impact Mapping |  Business Strategy Blue Ocean Strategy Canvas |  Product Strategy DIBB |  Decision Making Delphi Method |
|---|---|---|---|---|
Purposedifferent | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | The Blue Ocean Strategy Canvas shows how an offering is positioned relative to the market. Differentiation thereby becomes tangible in value factors instead of merely being claimed. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. | When knowledge is distributed and direct dominance should be avoided, groups quickly fall under the sway of their opinion leaders. The Delphi Method gathers assessments iteratively and gradually brings expert judgments closer together. |
Complexitydifferent | Medium | Medium | Low | High |
Timedifferent | 45-90 min | 2-4 h | 1-2 h | 1-4 Wochen |
Participantsdifferent | 3-8 | 3-10 | 2-8 | 6-30 Experten |
Formatdifferent | Workshop | Workshop | Workshop + async | Async |
Outputdifferent | Impact Map, Outcome Hypotheses, Delivery Options | Strategy Canvas, Value Curve, ERRC Actions | DIBB document, Belief list, Bet list, Learning report | Expert Forecast, Consensus Range, Assumption Notes |
Tags1 shared | OutcomesStrategyBehaviorPlanning | StrategyPositioningInnovationValue | StrategyDecisionAssumptionsHypothesis | ForecastingExpertsDecisionStrategy |