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Criterion
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Architecture Communication Canvas method illustration showing its working structure
Architecture
Architecture Communication Canvas
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
Paper illustration for Communication Plan
Delivery
Communication Plan
Purposedifferent
When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.The Architecture Communication Canvas plans architecture communication so the right people receive the right message. The method turns technical complexity into deliberate communication design.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.When many people need to be informed in parallel and messages would otherwise arrive unevenly or too late, a Communication Plan orders communication reliably. Channels, audiences, and cadences interlock so important information doesn't get lost.
Complexitydifferent
MediumMediumMediumLow
Timedifferent
45-90 min60-120 min1-2 h45-90 min
Participantsdifferent
3-82-84-122-6
Formatdifferent
WorkshopWorkshop + asyncWorkshopWorkshop + async
Outputdifferent
Impact Map, Outcome Hypotheses, Delivery OptionsCommunication Canvas, Stakeholder Messages, Architecture Communication PlanAlignment Map, Open Issues, Decision QuestionsCommunication Plan, Channel Matrix, Message Cadence
Tagsno overlap
OutcomesStrategyBehaviorPlanning
ArchitectureCommunicationStakeholdersCanvas
AlignmentStakeholdersStrategyFacilitation
CommunicationStakeholdersDeliveryPlanning
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