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| Criterion |  Product Strategy Impact Mapping |  Operations ALPEN Method |  Growth Funnel Analysis |  Growth Flywheel |
|---|---|---|---|---|
Purposedifferent | When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures. | With an overloaded day full of too many tasks, a realistic picture of the day emerges. The method connects estimating, deciding, and buffer thinking so planning fits available energy and time. | When many visitors or users drop off along the way, the reason behind the number often stays hidden. Funnel Analysis exposes these transitions and makes visible exactly where the path collapses. | Growth often breaks down where a reinforcing mechanism builds up too much friction. A Flywheel shows the cycle of value, repetition, and reinforcement meant to sustain growth. |
Complexitydifferent | Medium | Low | Medium | Medium |
Timedifferent | 45-90 min | 10-20 min daily | 1-3 h | 60-120 min |
Participantsdifferent | 3-8 | 1 | 1-5 | 3-8 |
Formatdifferent | Workshop | Async | Async | Workshop |
Outputdifferent | Impact Map, Outcome Hypotheses, Delivery Options | Daily Plan, Time Estimates, Review Notes | Funnel report, Drop-off analysis, Optimization hypotheses | Flywheel Map, Friction Points, Growth Levers, Experiment Backlog |
Tagsno overlap | OutcomesStrategyBehaviorPlanning | PlanningTime managementProductivityOperations | AnalyticsConversionGrowth | GrowthRetentionConversion |