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Criterion
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration for ALPEN Method
Operations
ALPEN Method
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of a calm four-quadrant Assumption Map with hypothesis cards and emphasis on important assumptions with little evidence.
Product Discovery
Assumption Mapping
Purposedifferent
When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.With an overloaded day full of too many tasks, a realistic picture of the day emerges. The method connects estimating, deciding, and buffer thinking so planning fits available energy and time.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When assumptions still sit unordered in the room, it weighs uncertainty against leverage. It makes visible which hypotheses should be checked first.
Complexitydifferent
MediumLowHighMedium
Timedifferent
45-90 min10-20 min daily1-4 Wochen45-60 min
Participantsdifferent
3-811-62-8
Formatdifferent
WorkshopAsyncAsyncWorkshop + async
Outputdifferent
Impact Map, Outcome Hypotheses, Delivery OptionsDaily Plan, Time Estimates, Review NotesExperiment results, Decision log, Learning summaryAssumption map, Test backlog, Risk ranking
Tagsno overlap
OutcomesStrategyBehaviorPlanning
PlanningTime managementProductivityOperations
ExperimentsGrowthAnalyticsValidation
AssumptionsRiskExperimentsValidation
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