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Criterion
Paper illustration of a branching impact map with a Why goal at the root, actor circles, How behavior changes and What options.
Product Strategy
Impact Mapping
Paper illustration for Alignment Mapping.
Facilitation
Alignment Mapping
A hypothetical failure makes concrete risks, signals, and fitting mitigations visible.
Decision Making
Pre-Mortem
Stakeholder Mapping
Facilitation
Stakeholder Mapping
Purposedifferent
When a goal needs to be connected to several possible paths, it shows chains of impact instead of feature lists. It connects business goal, behavior change, and measures.When several people work toward one goal but hold different mental maps, Alignment Mapping makes the discrepancies visible. It arranges goals, assumptions, and priorities so shared direction becomes verifiable.In early initiatives with many uncertainties, planning quickly turns too optimistic. A pre-mortem makes the expected failure visible in advance and sharpens the view of causes, gaps, and countermeasures.When an initiative depends on many people, interests, and power dynamics, Stakeholder Mapping systematically orders the environment. It shows who influences, who is affected, and where relationship management or safeguarding matters first.
Complexitydifferent
MediumMediumLowLow
Timedifferent
45-90 min1-2 h20–45 min60–90 min
Participantsdifferent
3-84-12Small cross-functional group2-8
Formatdifferent
WorkshopWorkshopWorkshopWorkshop + async
Outputdifferent
Impact Map, Outcome Hypotheses, Delivery OptionsAlignment Map, Open Issues, Decision QuestionsRisk list, Mitigation plan, Assumption logStakeholder Map, Engagement Plan, Risk Notes
Tagsno overlap
OutcomesStrategyBehaviorPlanning
AlignmentStakeholdersStrategyFacilitation
RiskDecisionFailurePlanning
StakeholdersAlignmentFacilitationChange
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