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Criterion
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Stakeholder Mapping
Facilitation
Stakeholder Mapping
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Purposedifferent
When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When an initiative depends on many people, interests, and power dynamics, Stakeholder Mapping systematically orders the environment. It shows who influences, who is affected, and where relationship management or safeguarding matters first.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.
Complexitydifferent
LowLowLowHigh
Timedifferent
30-60 min1-5 Tage60–90 min1-4 Wochen
Participantsdifferent
2-8Nutzertraffic2-81-6
Formatdifferent
Workshop + asyncAsyncWorkshop + asyncAsync
Outputdifferent
ICE Table, Top Idea ListInterest Metrics, Conversion Signal, Learning NoteStakeholder Map, Engagement Plan, Risk NotesExperiment results, Decision log, Learning summary
Tagsno overlap
PrioritizationScoringGrowthDecision
ValidationExperimentsDemandGrowth
StakeholdersAlignmentFacilitationChange
ExperimentsGrowthAnalyticsValidation
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