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Criterion
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
A3 Problem-Solving workspace showing the question, observations, and next decision.
Operations
A3 Problem Solving
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Purposedifferent
When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.For a complex deviation with several people involved, the method bundles problem, analysis, and decision onto one page. It creates a shared working space where causes, countermeasures, and follow-up fit together.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.
Complexitydifferent
LowLowMediumHigh
Timedifferent
30-60 min1-5 Tage45-90 min1-4 Wochen
Participantsdifferent
2-8Nutzertraffic2-51-6
Formatdifferent
Workshop + asyncAsyncWorkshop + asyncAsync
Outputdifferent
ICE Table, Top Idea ListInterest Metrics, Conversion Signal, Learning NoteA3 Report, Action Plan, Root Cause AnalysisExperiment results, Decision log, Learning summary
Tagsno overlap
PrioritizationScoringGrowthDecision
ValidationExperimentsDemandGrowth
LeanProblem solvingCoachingOperations
ExperimentsGrowthAnalyticsValidation
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