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| Criterion | ![]() Product Strategy ICE Scoring | ![]() Product Discovery Hypothesis Prioritization Canvas | ![]() Product Strategy DIBB | ![]() Product Discovery Test Card |
|---|---|---|---|---|
Purposedifferent | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | When many hypotheses compete for attention, it brings order to their learning sequence and importance. It separates problem, assumption, solution, and evidence. The result is captured as a prioritization canvas and a hypothesis backlog. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. | The Test Card turns a critical assumption into a testable claim and specifies in advance which result counts as success. |
Complexitydifferent | Low | Medium | Low | Low |
Timedifferent | 30-60 min | 60-90 min | 1-2 h | 20-35 min |
Participantsdifferent | 2-8 | 3-8 | 2-8 | 1-5 |
Formatdifferent | Workshop + async | Workshop | Workshop + async | Workshop + async |
Outputdifferent | ICE Table, Top Idea List | Prioritization Canvas, Hypothesis Backlog | DIBB document, Belief list, Bet list, Learning report | Test Card with a pre-set threshold |
Tagsno overlap | PrioritizationScoringGrowthDecision | ExperimentsPrioritizationDiscoveryHypothesis | StrategyDecisionAssumptionsHypothesis | ExperimentsValidationDiscoveryHypothesis |



