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| Criterion |  Product Strategy ICE Scoring |  Decision Making Constraint Analysis |  Product Discovery MVP Test Matrix |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | When an initiative stalls, the limit often lies not in the idea but in hard or soft boundary conditions. Constraint Analysis separates these limits and shows which of them can actually be shaped. | When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Low | Low | Medium | High |
Timedifferent | 30-60 min | 30-90 min | 45-75 min | 1-4 Wochen |
Participantsdifferent | 2-8 | 2-8 | 2-8 | 1-6 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Async |
Outputdifferent | ICE Table, Top Idea List | Constraint List, Hard/Soft Classification, Option Impact Notes, Decision Boundaries | Test Matrix, Test Plan | Experiment results, Decision log, Learning summary |
Tagsno overlap | PrioritizationScoringGrowthDecision | ConstraintsDecisionPlanningOptions | ExperimentsValidationDiscoveryOptions | ExperimentsGrowthAnalyticsValidation |