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Criterion
Paper illustration of ICE Scoring with its method-specific working model.
Product Strategy
ICE Scoring
Paper illustration for Constraint Analysis.
Decision Making
Constraint Analysis
A/B Testing workspace showing the question, observations, and next decision.
Growth
A/B Testing
Paper illustration of MVP Test Matrix with a method-specific labelled workspace.
Product Discovery
MVP Test Matrix
Purposedifferent
When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list.When an initiative stalls, the limit often lies not in the idea but in hard or soft boundary conditions. Constraint Analysis separates these limits and shows which of them can actually be shaped.When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects.When several minimal variants compete to answer the same question, it makes comparing and choosing between them cleaner. It separates problem, assumption, solution, and evidence. The result is captured as a Test Matrix and a Test Plan.
Complexitydifferent
LowLowHighMedium
Timedifferent
30-60 min30-90 min1-4 Wochen45-75 min
Participantsdifferent
2-82-81-62-8
Formatdifferent
Workshop + asyncWorkshop + asyncAsyncWorkshop
Outputdifferent
ICE Table, Top Idea ListConstraint List, Hard/Soft Classification, Option Impact Notes, Decision BoundariesExperiment results, Decision log, Learning summaryTest Matrix, Test Plan
Tagsno overlap
PrioritizationScoringGrowthDecision
ConstraintsDecisionPlanningOptions
ExperimentsGrowthAnalyticsValidation
ExperimentsValidationDiscoveryOptions
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