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| Criterion |  Product Strategy ICE Scoring |  Business Strategy Balanced Scorecard |  Business Strategy Ansoff Matrix |
|---|---|---|---|
Purposedifferent | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | Balanced Scorecard translates strategy into a few interconnected perspectives and metrics. It holds impact, steering, and learning together in daily work instead of narrowing strategy down to financial figures. | The Ansoff Matrix organizes growth options by market and product relation. It helps weigh expansion, diversification, and adaptation cleanly against each other. |
Complexitydifferent | Low | High | Low |
Timedifferent | 30-60 min | Halber Tag bis mehrere Wochen | 45-90 min |
Participantsdifferent | 2-8 | 4-12 | 2-8 |
Formatsame | Workshop + async | Workshop + async | Workshop + async |
Outputdifferent | ICE Table, Top Idea List | Balanced Scorecard, Strategic Measures, Initiative Map | Ansoff Matrix, Growth Options, Risk Notes |
Tagsno overlap | PrioritizationScoringGrowthDecision | StrategyMetricsExecution | GrowthStrategyMarketPortfolio |
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