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| Criterion |  Product Strategy ICE Scoring |  Architecture ARID (Active Reviews for Intermediate Designs) |  Decision Making Trade-off Analysis |  Growth A/B Testing |
|---|---|---|---|---|
Purposedifferent | When ideas need sorting quickly, it condenses impact, confidence, and effort into one compact score. It connects customer value, product logic, and decision priorities. The result is captured as an ICE table and top-ideas list. | ARID examines how well developers can work with a technical design. It focuses on a part of the system that can still be revised, between the architecture overview and the detailed specification. | With limited resources, quality, speed, cost, and risk almost always compete with each other. Trade-off Analysis makes these tensions explicit and prevents decisions from producing hidden side effects. | When two variants compete, discussions quickly decide by taste rather than effect. A/B Testing checks behavior under controlled conditions and separates real improvement from chance or expectation effects. |
Complexitydifferent | Low | Medium | Medium | High |
Timedifferent | 30-60 min | 2–4 h review as a planning range; preparation and evaluation additional | 45-120 min | 1-4 Wochen |
Participantsdifferent | 2-8 | Designers, developers as users, and facilitation | 2-8 | 1-6 |
Formatdifferent | Workshop + async | Workshop + async | Workshop + async | Async |
Outputdifferent | ICE Table, Top Idea List | Prioritized development tasks, Jointly produced code or pseudocode, Observed difficulties and open design questions, Proposed design revisions | Trade-off Matrix, Criteria List, Decision Rationale, Accepted Downsides | Experiment results, Decision log, Learning summary |
Tagsno overlap | PrioritizationScoringGrowthDecision | ArchitectureEngineeringFeedbackValidationTasks | TradeoffsDecisionCriteriaOptions | ExperimentsGrowthAnalyticsValidation |