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Criterion
Paper illustration of an IBIS map with issues, positions and arguments
Knowledge Modeling
IBIS
Paper illustration of two people facing each other, speech bubbles and an open interview notebook.
UX Research
User Interviews
Paper illustration for OODA Loop.
Decision Making
OODA Loop
Paper illustration for Argument Mapping
Decision Making
Argument Mapping
Purposedifferent
IBIS structures thinking about complex questions as a sequence of issues, ideas, and arguments. The method keeps discussions open without forcing them into premature consensus.When teams derive needs only from assumptions and real motives are missing, user interviews give direct access to behavior and meaning. Conversations from the target group's everyday life make patterns, tensions, and open questions solidly visible.In dynamic situations, decisions become outdated faster than they can be prepared. The OODA Loop holds observing, orienting, deciding, and acting together as a recurring rhythm so reaction does not slide into inertia.When statements, evidence, and counterarguments get mixed up, a debate quickly loses its structure. Argument Mapping breaks a thesis down into its reasoning and makes visible what it really rests on.
Complexitydifferent
MediumLowMediumMedium
Timedifferent
1-3 h30–60 min per interview15-60 min je Zyklus1-3 h
Participantsdifferent
2-81 participant per interview1-81-8
Formatsame
Workshop + asyncWorkshop + asyncWorkshop + asyncWorkshop + async
Outputdifferent
Issue Map, Positions, Argument NotesInterview Notes, Themes, Insight SummarySituation Assessment, Decision Loop, Action UpdatesArgument Map, Evidence Gaps, Decision Rationale
Tagsno overlap
RationaleKnowledgeDecision
QualitativeResearchCustomerDiscovery
DecisionChangeLearningStrategy
SensemakingDecisionRationale
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