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Criterion
Paper illustration of an IBIS map with issues, positions and arguments
Knowledge Modeling
IBIS
A paper-based illustration representing Service Blueprint with its core stages and visible working result.
UX Design
Service Blueprinting
Paper illustration for Argument Mapping
Decision Making
Argument Mapping
A paper-based illustration representing Customer Journey Canvas with its core stages and visible working result.
UX Design
Customer Journey Canvas
Purposedifferent
IBIS structures thinking about complex questions as a sequence of issues, ideas, and arguments. The method keeps discussions open without forcing them into premature consensus.When a service experience is spread across several touchpoints, it brings frontstage and backstage together. It shows where user contact and internal responsibility must fit.When statements, evidence, and counterarguments get mixed up, a debate quickly loses its structure. Argument Mapping breaks a thesis down into its reasoning and makes visible what it really rests on.When a journey needs to be understood across several phases, it arranges experience, touchpoints, and opportunities into one picture. It makes gaps and friction along the user path clear.
Complexitydifferent
MediumHighMediumMedium
Timedifferent
1-3 h0.5-2 Tage1-3 h1-3 h
Participantsdifferent
2-86-121-83-10
Formatdifferent
Workshop + asyncWorkshopWorkshop + asyncWorkshop
Outputdifferent
Issue Map, Positions, Argument NotesService Blueprint, Fail Points, Ownership MapArgument Map, Evidence Gaps, Decision RationaleCustomer Journey Canvas, Pain Points, Experience Opportunities
Tagsno overlap
RationaleKnowledgeDecision
Service designOperationsJourneyBlueprint
SensemakingDecisionRationale
JourneyCustomerService designCanvas
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