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| Criterion |  Knowledge Modeling IBIS |  Product Strategy DIBB |  Business Strategy Value Chain Analysis |  Decision Making Argument Mapping |
|---|---|---|---|---|
Purposedifferent | IBIS structures thinking about complex questions as a sequence of issues, ideas, and arguments. The method keeps discussions open without forcing them into premature consensus. | DIBB helps clarify target groups, value, goals, and priorities by making the logic behind a decision explicit. It captures results as a DIBB document, belief list, bet list, and learning report. | Value Chain Analysis shows where value is created, costs accrue, and differentiation becomes possible along the process. It compares strengths, risks, market logic, and courses of action. The result is captured as a value-chain map and lever list. | When statements, evidence, and counterarguments get mixed up, a debate quickly loses its structure. Argument Mapping breaks a thesis down into its reasoning and makes visible what it really rests on. |
Complexitydifferent | Medium | Low | High | Medium |
Timedifferent | 1-3 h | 1-2 h | Half day | 1-3 h |
Participantsdifferent | 2-8 | 2-8 | 3-8 | 1-8 |
Formatdifferent | Workshop + async | Workshop + async | Workshop | Workshop + async |
Outputdifferent | Issue Map, Positions, Argument Notes | DIBB document, Belief list, Bet list, Learning report | Value Chain Map, Lever List | Argument Map, Evidence Gaps, Decision Rationale |
Tagsno overlap | RationaleKnowledgeDecision | StrategyDecisionAssumptionsHypothesis | StrategyBusiness modelDiagnosisAnalysis | SensemakingDecisionRationale |