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Criterion
Paper illustration of an IBIS map with issues, positions and arguments
Knowledge Modeling
IBIS
A paper-based illustration representing Design Sprint with its core stages and visible working result.
Innovation
Design Sprint
Paper illustration for Smoke Test.
Product Discovery
Smoke Test
Paper illustration for Argument Mapping
Decision Making
Argument Mapping
Purposedifferent
IBIS structures thinking about complex questions as a sequence of issues, ideas, and arguments. The method keeps discussions open without forcing them into premature consensus.When the product question is unclear and time pressure is high, the method takes a team from an open idea to a testable solution. It connects problem understanding, decision, and learning in one compact format, lowering the risk of spending a lot of energy on a mere guess.When demand only needs to be roughly verified, it tests interest with minimal effort. It measures whether people would take a next step at all.When statements, evidence, and counterarguments get mixed up, a debate quickly loses its structure. Argument Mapping breaks a thesis down into its reasoning and makes visible what it really rests on.
Complexitydifferent
MediumHighLowMedium
Timedifferent
1-3 h4-5 Tage1-5 Tage1-3 h
Participantsdifferent
2-85-8Nutzertraffic1-8
Formatdifferent
Workshop + asyncWorkshopAsyncWorkshop + async
Outputdifferent
Issue Map, Positions, Argument NotesPrototype, Test Findings, Decision RationaleInterest Metrics, Conversion Signal, Learning NoteArgument Map, Evidence Gaps, Decision Rationale
Tagsno overlap
RationaleKnowledgeDecision
Design sprintPrototypeValidationInnovation
ValidationExperimentsDemandGrowth
SensemakingDecisionRationale
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